Marshall, MO
Population 13,699 · Missouri
About Marshall, MO
Marshall is a mid-sized city located in Missouri with a population of 13,699 residents according to the latest US Census Bureau American Community Survey data. The median household income is $54,815 per year, which is 27% below the national median of $75,149. The median age of 31.2 years is notably younger the US median age of 38.9 years, indicating a younger, often more dynamic population base.
Housing Market Overview
The housing market in Marshall features a median home value of $145,900, which is 40% below the national median of $244,900. This makes Marshall one of the more affordable markets in the country, potentially attractive for first-time homebuyers. Median monthly rent is $769, 34% below the national average of $1,163/month. Of the 5,283 total housing units, 67% are owner-occupied (2,991 units) and 33% are renter-occupied (1,499 units). The balanced mix of owners and renters indicates a diverse housing market.
Economy & Employment
The local economy in Marshall shows an unemployment rate of 2.7%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 16.3%, above the national average of 12.4%. Workers in Marshall have an average one-way commute time of 13.7 minutes, one of the shorter commutes in the region.
Education & Demographics
30.6% of Marshall residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 8.3% White, 3.4% Hispanic or Latino, 0.1% Black or African American, and 9.3% Asian residents, with 9.0% of the population being foreign-born.
Cost of Living in Marshall, MO
Compared to national averages, Marshall has a median household income of $54,815 (27% below the national median of $75,149). Home values average $145,900, which is 40% below the national median. Monthly rent at $769 is 34% below the US average of $1,163. Within Missouri, Marshall's income is 10% below the state average of $61,047, and home values are 3% below the state median of $150,786.
Why Live in Marshall, MO?
Marshall offers affordable housing with a median home value of $145,900, below the US average of $244,900, and rent that’s lower than the national average at $769/month, and a strong job market with an unemployment rate of just 2.7%. Additionally, the city features short commute times averaging just 13.7 minutes.
Potential considerations include median household income ($54,815) that falls below the national average. However, Marshall’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Marshall has a population of 13,699 with a median age of 31.2 years. Compare Marshall with other cities to see how it stacks up, or explore all cities in Missouri.
Similar Cities Near Marshall
Cities in Missouri with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Moberly | 13,634 | $43,231 | $140,000 | Compare |
| Troy | 13,467 | $75,777 | $212,100 | Compare |
| Webb City | 13,139 | $61,502 | $156,200 | Compare |
| Dardenne Prairie | 13,137 | $155,585 | $392,300 | Compare |
| Festus | 12,965 | $70,085 | $206,200 | Compare |
| Jennings | 12,900 | $37,356 | $62,300 | Compare |
| St. Ann | 12,865 | $52,059 | $118,600 | Compare |
| Neosho | 12,857 | $55,159 | $148,600 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Missouri
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare Marshall With Other Cities
Frequently Asked Questions about Marshall
What is the population of Marshall, MO?
The population of Marshall, MO is 13,699 according to the latest US Census Bureau American Community Survey estimates. This makes it a mid-sized city in Missouri.
What is the median household income in Marshall?
The median household income in Marshall, MO is $54,815 per year, which is 27% below the national median of $75,149.
What is the median home value in Marshall?
The median home value in Marshall, MO is $145,900, which is 40% below the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Marshall?
The median monthly rent in Marshall, MO is $769, which is 34% below the national average of $1,163/month.
What is the unemployment rate in Marshall?
The unemployment rate in Marshall, MO is 2.7%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.
Is Marshall, MO a good place to live?
Marshall offers a moderate cost of living, affordable housing, and a strong job market. With a population of 13,699 and a median age of 31.2, the city appeals to young professionals and families.
How educated is Marshall, MO?
30.6% of residents in Marshall aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The educational profile reflects the area's industry mix and employment landscape.
What is the cost of living in Marshall?
Key cost-of-living indicators for Marshall, MO: median home value is $145,900 (40% below national), median rent is $769/month, and median household income is $54,815. The home-value-to-income ratio is 2.7x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in Marshall?
The poverty rate in Marshall, MO is 16.3%, compared to the national average of 12.4%. Residents and prospective movers should be aware of the economic challenges facing parts of this community.
How diverse is Marshall, MO?
Marshall's population is 8.3% White, 3.4% Hispanic or Latino, 0.1% Black or African American, 9.3% Asian, and 4.6% two or more races. 9.0% of residents are foreign-born.