Big Falls, WI
Population 157 · Wisconsin
About Big Falls, WI
Big Falls is a small community located in Wisconsin with a population of 157 residents according to the latest US Census Bureau American Community Survey data. The median household income is $0 per year, which is 100% below the national median of $75,149. The median age of 60.1 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.
Housing Market Overview
The housing market in Big Falls features a median home value of $73,300, which is 70% below the national median of $244,900. This makes Big Falls one of the more affordable markets in the country, potentially attractive for first-time homebuyers. Median monthly rent is $919, 21% below the national average of $1,163/month. Of the 98 total housing units, 79% are owner-occupied (67 units) and 21% are renter-occupied (18 units). The high homeownership rate suggests a stable, established residential community.
Economy & Employment
The local economy in Big Falls shows an unemployment rate of 2.0%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 14.6%, above the national average of 12.4%. Workers in Big Falls have an average one-way commute time of 27.7 minutes.
Education & Demographics
35.4% of Big Falls residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 5.7% White, 0.0% Hispanic or Latino, 0.0% Black or African American, and 0.0% Asian residents, with 0.0% of the population being foreign-born.
How Big Falls Ranks in Wisconsin
Cost of Living in Big Falls, WI
Compared to national averages, Big Falls has a median household income of $0 (100% below the national median of $75,149). Home values average $73,300, which is 70% below the national median. Monthly rent at $919 is 21% below the US average of $1,163. Within Wisconsin, Big Falls's income is 100% below the state average of $72,579, and home values are 64% below the state median of $205,802.
Why Live in Big Falls, WI?
Big Falls offers affordable housing with a median home value of $73,300, below the US average of $244,900, and rent that’s lower than the national average at $919/month, and a strong job market with an unemployment rate of just 2.0%. Additionally, the city features a well-educated community where 35.4% of residents hold a bachelor’s degree or higher.
Potential considerations include median household income ($0) that falls below the national average. However, Big Falls’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Big Falls has a population of 157 with a median age of 60.1 years. Compare Big Falls with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near Big Falls
Cities in Wisconsin with a similar population size.
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
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Frequently Asked Questions about Big Falls
What is the population of Big Falls, WI?
The population of Big Falls, WI is 157 according to the latest US Census Bureau American Community Survey estimates. This makes it a small community in Wisconsin.
What is the median household income in Big Falls?
The median household income in Big Falls, WI is $0 per year, which is 100% below the national median of $75,149.
What is the median home value in Big Falls?
The median home value in Big Falls, WI is $73,300, which is 70% below the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Big Falls?
The median monthly rent in Big Falls, WI is $919, which is 21% below the national average of $1,163/month.
What is the unemployment rate in Big Falls?
The unemployment rate in Big Falls, WI is 2.0%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.
Is Big Falls, WI a good place to live?
Big Falls offers a moderate cost of living, affordable housing, and a strong job market. With a population of 157 and a median age of 60.1, the city appeals to established professionals and retirees.
How educated is Big Falls, WI?
35.4% of residents in Big Falls aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.
What is the cost of living in Big Falls?
Key cost-of-living indicators for Big Falls, WI: median home value is $73,300 (70% below national), median rent is $919/month, and median household income is $0. The home-value-to-income ratio is Infinityx, which suggests housing may be stretched relative to local earnings.
What is the poverty rate in Big Falls?
The poverty rate in Big Falls, WI is 14.6%, compared to the national average of 12.4%. Residents and prospective movers should be aware of the economic challenges facing parts of this community.
How diverse is Big Falls, WI?
Big Falls's population is 5.7% White, 0.0% Hispanic or Latino, 0.0% Black or African American, 0.0% Asian, and 0.0% two or more races. 0.0% of residents are foreign-born.