Potter Lake, WI
Population 766 · Wisconsin
About Potter Lake, WI
Potter Lake is a small community located in Wisconsin with a population of 766 residents according to the latest US Census Bureau American Community Survey data. The median household income is $93,864 per year, which is 25% above the national median of $75,149. The median age of 46.9 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.
Housing Market Overview
The housing market in Potter Lake features a median home value of $279,400, which is 14% above the national median of $244,900. This positions Potter Lake in a moderately priced market relative to the rest of the country. Median monthly rent is $0, 100% below the national average of $1,163/month. Of the 422 total housing units, 100% are owner-occupied (332 units) and 0% are renter-occupied (0 units). The high homeownership rate suggests a stable, established residential community.
Economy & Employment
The local economy in Potter Lake shows an unemployment rate of 0.0%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 1.6%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in Potter Lake have an average one-way commute time of 26.1 minutes.
Education & Demographics
30.5% of Potter Lake residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 4.8% White, 1.3% Hispanic or Latino, 0.0% Black or African American, and 0.0% Asian residents, with 0.0% of the population being foreign-born.
Cost of Living in Potter Lake, WI
Compared to national averages, Potter Lake has a median household income of $93,864 (25% above the national median of $75,149). Home values average $279,400, which is 14% above the national median. Monthly rent at $0 is 100% below the US average of $1,163. Within Wisconsin, Potter Lake's income is 29% above the state average of $72,579, and home values are 36% above the state median of $205,802.
Why Live in Potter Lake, WI?
Potter Lake offers a strong local economy with a median household income of $93,864, well above the national average, and rent that’s lower than the national average at $0/month, and a strong job market with an unemployment rate of just 0.0%. Additionally, the city features a low poverty rate of 1.6%, better than the national average.
Potter Lake has a population of 766 with a median age of 46.9 years. Compare Potter Lake with other cities to see how it stacks up, or explore all cities in Wisconsin.
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Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
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Frequently Asked Questions about Potter Lake
What is the population of Potter Lake, WI?
The population of Potter Lake, WI is 766 according to the latest US Census Bureau American Community Survey estimates. This makes it a small community in Wisconsin.
What is the median household income in Potter Lake?
The median household income in Potter Lake, WI is $93,864 per year, which is 25% above the national median of $75,149.
What is the median home value in Potter Lake?
The median home value in Potter Lake, WI is $279,400, which is 14% above the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Potter Lake?
The median monthly rent in Potter Lake, WI is $0, which is 100% below the national average of $1,163/month.
What is the unemployment rate in Potter Lake?
The unemployment rate in Potter Lake, WI is 0.0%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.
Is Potter Lake, WI a good place to live?
Potter Lake offers above-average incomes, a competitive housing market, and a strong job market. With a population of 766 and a median age of 46.9, the city appeals to established professionals and retirees.
How educated is Potter Lake, WI?
30.5% of residents in Potter Lake aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The educational profile reflects the area's industry mix and employment landscape.
What is the cost of living in Potter Lake?
Key cost-of-living indicators for Potter Lake, WI: median home value is $279,400 (14% above national), median rent is $0/month, and median household income is $93,864. The home-value-to-income ratio is 3.0x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in Potter Lake?
The poverty rate in Potter Lake, WI is 1.6%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.
How diverse is Potter Lake, WI?
Potter Lake's population is 4.8% White, 1.3% Hispanic or Latino, 0.0% Black or African American, 0.0% Asian, and 0.0% two or more races. 0.0% of residents are foreign-born.