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US City Data

Naples, FL

Population 19,421 · Florida

Population
19,421
Median Income
$140,833
Median Home Value
$1,254,200
Median Rent
$1,968/mo

About Naples, FL

Naples is a mid-sized city located in Florida with a population of 19,421 residents according to the latest US Census Bureau American Community Survey data. The median household income is $140,833 per year, which is 87% above the national median of $75,149. The median age of 67.6 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.

Housing Market Overview

The housing market in Naples features a median home value of $1,254,200, which is 412% above the national median of $244,900. This places Naples in a higher-cost housing market, where property demand often outpaces supply. Median monthly rent is $1,968, 69% above the national average of $1,163/month. Of the 18,720 total housing units, 83% are owner-occupied (8,133 units) and 17% are renter-occupied (1,657 units). The high homeownership rate suggests a stable, established residential community.

Economy & Employment

The local economy in Naples shows an unemployment rate of 2.1%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 7.1%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in Naples have an average one-way commute time of 22.3 minutes.

Education & Demographics

63.7% of Naples residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This significantly higher educational attainment rate often correlates with access to knowledge-economy jobs and higher household incomes. The community's demographic composition includes 0.0% White, 0.8% Hispanic or Latino, 0.5% Black or African American, and 1.4% Asian residents, with 12.3% of the population being foreign-born.

How Naples Ranks in Florida

Highest Income Cities
#37
of 50 cities · $140,833
Most Educated Cities
#40
of 50 cities · 63.7%

Cost of Living in Naples, FL

Compared to national averages, Naples has a median household income of $140,833 (87% above the national median of $75,149). Home values average $1,254,200, which is 412% above the national median. Monthly rent at $1,968 is 69% above the US average of $1,163. Within Florida, Naples's income is 86% above the state average of $75,893, and home values are 255% above the state median of $353,675.

Income vs National
$140,833
National: $75,149
Florida: $75,893
Home Value vs National
$1,254,200
National: $244,900
Florida: $353,675
Rent vs National
$1,968
National: $1,163
Florida: $1,511
Unemployment vs National
2.1%
National: 3.7%
Florida: 5.8%

Why Live in Naples, FL?

Naples offers a strong local economy with a median household income of $140,833, well above the national average, and a strong job market with an unemployment rate of just 2.1%, and a well-educated community where 63.7% of residents hold a bachelor’s degree or higher. Additionally, the city features a low poverty rate of 7.1%, better than the national average, and short commute times averaging just 22.3 minutes.

Potential considerations include a competitive housing market where the typical home costs $1,254,200. However, Naples’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.

Naples has a population of 19,421 with a median age of 67.6 years. Compare Naples with other cities to see how it stacks up, or explore all cities in Florida.

Similar Cities Near Naples

Cities in Florida with a similar population size.

CityPopulationMedian IncomeHome Value
Lynn Haven19,451$83,093$286,700Compare
Englewood19,385$65,557$295,600Compare
Seminole19,336$77,335$312,700Compare
Cocoa19,330$56,553$215,700Compare
Sweetwater19,544$55,154$251,000Compare
Trinity19,296$113,125$422,000Compare
Bradfordville19,548$129,276$358,400Compare
Maitland19,268$93,318$526,400Compare

Demographics

67.6
Median Age
9,018
Male
10,403
Female
12.3%
Foreign Born

Racial & Ethnic Composition

White0Hispanic/Latino0.8Black0.5Asian1.4Two or More4.5

Economy & Education

2.1%
Unemployment Rate
7.1%
Poverty Rate
63.7%
Bachelor's Degree+
22.3 min
Avg Commute

Housing

18,720
Total Housing Units
8,133
Owner Occupied
1,657
Renter Occupied

Other Cities in Florida

Florida CityFlorida Gulf Coast UniversityFlorida RidgeMidway Cdp Santa Rosa County FloridaMidway Cdp Seminole County FloridaNaples Manor

Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.

Compare Naples With Other Cities

Naples vs Florida CityNaples vs Florida Gulf Coast UniversityNaples vs Florida RidgeNaples vs Midway Cdp Santa Rosa County Florida

Frequently Asked Questions about Naples

What is the population of Naples, FL?

The population of Naples, FL is 19,421 according to the latest US Census Bureau American Community Survey estimates. This makes it a mid-sized city in Florida.

What is the median household income in Naples?

The median household income in Naples, FL is $140,833 per year, which is 87% above the national median of $75,149.

What is the median home value in Naples?

The median home value in Naples, FL is $1,254,200, which is 412% above the national median of $244,900. The majority of housing units are owner-occupied.

What is the average rent in Naples?

The median monthly rent in Naples, FL is $1,968, which is 69% above the national average of $1,163/month.

What is the unemployment rate in Naples?

The unemployment rate in Naples, FL is 2.1%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.

Is Naples, FL a good place to live?

Naples offers above-average incomes, a competitive housing market, and a strong job market. With a population of 19,421 and a median age of 67.6, the city appeals to established professionals and retirees.

How educated is Naples, FL?

63.7% of residents in Naples aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.

What is the cost of living in Naples?

Key cost-of-living indicators for Naples, FL: median home value is $1,254,200 (412% above national), median rent is $1,968/month, and median household income is $140,833. The home-value-to-income ratio is 8.9x, which suggests housing may be stretched relative to local earnings.

What is the poverty rate in Naples?

The poverty rate in Naples, FL is 7.1%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.

How diverse is Naples, FL?

Naples's population is 0.0% White, 0.8% Hispanic or Latino, 0.5% Black or African American, 1.4% Asian, and 4.5% two or more races. 12.3% of residents are foreign-born.

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