Long Branch, NJ
Population 32,184 · New Jersey
About Long Branch, NJ
Long Branch is a mid-sized city located in New Jersey with a population of 32,184 residents according to the latest US Census Bureau American Community Survey data. The median household income is $73,381 per year, which is 2% below the national median of $75,149. The median age of 35.4 years is notably younger the US median age of 38.9 years, indicating a younger, often more dynamic population base.
Housing Market Overview
The housing market in Long Branch features a median home value of $519,000, which is 112% above the national median of $244,900. This places Long Branch in a higher-cost housing market, where property demand often outpaces supply. Median monthly rent is $1,744, 50% above the national average of $1,163/month. Of the 15,135 total housing units, 41% are owner-occupied (5,394 units) and 59% are renter-occupied (7,658 units). The higher proportion of renters may reflect a transient population, younger demographics, or high housing costs relative to income.
Economy & Employment
The local economy in Long Branch shows an unemployment rate of 7.2%, which is significantly above the national rate of 3.7%, suggesting economic challenges in the area. The poverty rate stands at 16.2%, above the national average of 12.4%. Workers in Long Branch have an average one-way commute time of 31.2 minutes.
Education & Demographics
34.5% of Long Branch residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 8.7% White, 3.1% Hispanic or Latino, 6.0% Black or African American, and 7.9% Asian residents, with 26.3% of the population being foreign-born.
How Long Branch Ranks in New Jersey
Cost of Living in Long Branch, NJ
Compared to national averages, Long Branch has a median household income of $73,381 (2% below the national median of $75,149). Home values average $519,000, which is 112% above the national median. Monthly rent at $1,744 is 50% above the US average of $1,163. Within New Jersey, Long Branch's income is 37% below the state average of $115,667, and home values are 11% above the state median of $469,644.
Why Live in Long Branch, NJ?
Long Branch offers a well-educated community where 34.5% of residents hold a bachelor’s degree or higher.
Potential considerations include median household income ($73,381) that falls below the national average, and a competitive housing market where the typical home costs $519,000. However, Long Branch’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Long Branch has a population of 32,184 with a median age of 35.4 years. Compare Long Branch with other cities to see how it stacks up, or explore all cities in New Jersey.
Similar Cities Near Long Branch
Cities in New Jersey with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Garfield | 32,502 | $75,701 | $454,300 | Compare |
| Westfield | 30,760 | $212,700 | $930,500 | Compare |
| Princeton, New Jersey | 30,451 | $184,113 | $1,040,400 | Compare |
| Rahway | 29,748 | $90,852 | $362,300 | Compare |
| Englewood | 29,342 | $101,398 | $497,500 | Compare |
| Fair Lawn | 35,153 | $147,952 | $532,700 | Compare |
| Bergenfield | 28,269 | $124,083 | $469,200 | Compare |
| Old Bridge | 28,015 | $106,934 | $457,800 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in New Jersey
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare Long Branch With Other Cities
Frequently Asked Questions about Long Branch
What is the population of Long Branch, NJ?
The population of Long Branch, NJ is 32,184 according to the latest US Census Bureau American Community Survey estimates. This makes it a mid-sized city in New Jersey.
What is the median household income in Long Branch?
The median household income in Long Branch, NJ is $73,381 per year, which is 2% below the national median of $75,149.
What is the median home value in Long Branch?
The median home value in Long Branch, NJ is $519,000, which is 112% above the national median of $244,900. A significant portion of residents rent their homes.
What is the average rent in Long Branch?
The median monthly rent in Long Branch, NJ is $1,744, which is 50% above the national average of $1,163/month.
What is the unemployment rate in Long Branch?
The unemployment rate in Long Branch, NJ is 7.2%, compared to the national average of 3.7%. Job seekers may want to research the dominant industries in the area.
Is Long Branch, NJ a good place to live?
Long Branch offers a moderate cost of living, a competitive housing market, and growing employment opportunities. With a population of 32,184 and a median age of 35.4, the city appeals to a broad range of residents.
How educated is Long Branch, NJ?
34.5% of residents in Long Branch aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.
What is the cost of living in Long Branch?
Key cost-of-living indicators for Long Branch, NJ: median home value is $519,000 (112% above national), median rent is $1,744/month, and median household income is $73,381. The home-value-to-income ratio is 7.1x, which suggests housing may be stretched relative to local earnings.
What is the poverty rate in Long Branch?
The poverty rate in Long Branch, NJ is 16.2%, compared to the national average of 12.4%. Residents and prospective movers should be aware of the economic challenges facing parts of this community.
How diverse is Long Branch, NJ?
Long Branch's population is 8.7% White, 3.1% Hispanic or Latino, 6.0% Black or African American, 7.9% Asian, and 11.5% two or more races. 26.3% of residents are foreign-born.