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US City Data

Horseshoe Bay, TX

Population 4,534 · Texas

Population
4,534
Median Income
$105,024
Median Home Value
$489,100
Median Rent
$1,575/mo

About Horseshoe Bay, TX

Horseshoe Bay is a small town located in Texas with a population of 4,534 residents according to the latest US Census Bureau American Community Survey data. The median household income is $105,024 per year, which is 40% above the national median of $75,149. The median age of 64.6 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.

Housing Market Overview

The housing market in Horseshoe Bay features a median home value of $489,100, which is 100% above the national median of $244,900. This places Horseshoe Bay in a higher-cost housing market, where property demand often outpaces supply. Median monthly rent is $1,575, 35% above the national average of $1,163/month. Of the 3,801 total housing units, 84% are owner-occupied (1,927 units) and 16% are renter-occupied (372 units). The high homeownership rate suggests a stable, established residential community.

Economy & Employment

The local economy in Horseshoe Bay shows an unemployment rate of 3.1%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 4.1%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in Horseshoe Bay have an average one-way commute time of 25.2 minutes.

Education & Demographics

53.8% of Horseshoe Bay residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This significantly higher educational attainment rate often correlates with access to knowledge-economy jobs and higher household incomes. The community's demographic composition includes 3.7% White, 1.2% Hispanic or Latino, 0.0% Black or African American, and 1.9% Asian residents, with 3.8% of the population being foreign-born.

Cost of Living in Horseshoe Bay, TX

Compared to national averages, Horseshoe Bay has a median household income of $105,024 (40% above the national median of $75,149). Home values average $489,100, which is 100% above the national median. Monthly rent at $1,575 is 35% above the US average of $1,163. Within Texas, Horseshoe Bay's income is 44% above the state average of $72,726, and home values are 131% above the state median of $211,769.

Income vs National
$105,024
National: $75,149
Texas: $72,726
Home Value vs National
$489,100
National: $244,900
Texas: $211,769
Rent vs National
$1,575
National: $1,163
Texas: $1,150
Unemployment vs National
3.1%
National: 3.7%
Texas: 6.9%

Why Live in Horseshoe Bay, TX?

Horseshoe Bay offers a strong local economy with a median household income of $105,024, well above the national average, and a strong job market with an unemployment rate of just 3.1%, and a well-educated community where 53.8% of residents hold a bachelor’s degree or higher. Additionally, the city features a low poverty rate of 4.1%, better than the national average.

Potential considerations include a competitive housing market where the typical home costs $489,100. However, Horseshoe Bay’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.

Horseshoe Bay has a population of 4,534 with a median age of 64.6 years. Compare Horseshoe Bay with other cities to see how it stacks up, or explore all cities in Texas.

Similar Cities Near Horseshoe Bay

Cities in Texas with a similar population size.

CityPopulationMedian IncomeHome Value
Diboll4,531$55,326$82,400Compare
Hearne4,529$30,938$90,200Compare
Potosi4,524$113,340$298,000Compare
Post4,552$40,606$53,000Compare
Cross Mountain4,510$198,623$486,100Compare
Madisonville4,510$55,634$109,500Compare
Rio Bravo4,502$46,964$78,200Compare
Josephine4,498$99,063$267,400Compare

Demographics

64.6
Median Age
2,165
Male
2,369
Female
3.8%
Foreign Born

Racial & Ethnic Composition

White3.7Hispanic/Latino1.2Black0Asian1.9Two or More0.5

Economy & Education

3.1%
Unemployment Rate
4.1%
Poverty Rate
53.8%
Bachelor's Degree+
25.2 min
Avg Commute

Housing

3,801
Total Housing Units
1,927
Owner Occupied
372
Renter Occupied

Other Cities in Texas

Bay CityChula Vista Cdp Cameron County TexasChula Vista Cdp Maverick County TexasChula Vista Cdp Zavala County TexasEmerald BayHilltop Cdp Frio County Texas

Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.

Compare Horseshoe Bay With Other Cities

Horseshoe Bay vs Bay CityHorseshoe Bay vs Chula Vista Cdp Cameron County TexasHorseshoe Bay vs Chula Vista Cdp Maverick County TexasHorseshoe Bay vs Chula Vista Cdp Zavala County Texas

Frequently Asked Questions about Horseshoe Bay

What is the population of Horseshoe Bay, TX?

The population of Horseshoe Bay, TX is 4,534 according to the latest US Census Bureau American Community Survey estimates. This makes it a small town in Texas.

What is the median household income in Horseshoe Bay?

The median household income in Horseshoe Bay, TX is $105,024 per year, which is 40% above the national median of $75,149.

What is the median home value in Horseshoe Bay?

The median home value in Horseshoe Bay, TX is $489,100, which is 100% above the national median of $244,900. The majority of housing units are owner-occupied.

What is the average rent in Horseshoe Bay?

The median monthly rent in Horseshoe Bay, TX is $1,575, which is 35% above the national average of $1,163/month.

What is the unemployment rate in Horseshoe Bay?

The unemployment rate in Horseshoe Bay, TX is 3.1%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.

Is Horseshoe Bay, TX a good place to live?

Horseshoe Bay offers above-average incomes, a competitive housing market, and a strong job market. With a population of 4,534 and a median age of 64.6, the city appeals to established professionals and retirees.

How educated is Horseshoe Bay, TX?

53.8% of residents in Horseshoe Bay aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.

What is the cost of living in Horseshoe Bay?

Key cost-of-living indicators for Horseshoe Bay, TX: median home value is $489,100 (100% above national), median rent is $1,575/month, and median household income is $105,024. The home-value-to-income ratio is 4.7x, a moderate figure by national standards.

What is the poverty rate in Horseshoe Bay?

The poverty rate in Horseshoe Bay, TX is 4.1%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.

How diverse is Horseshoe Bay, TX?

Horseshoe Bay's population is 3.7% White, 1.2% Hispanic or Latino, 0.0% Black or African American, 1.9% Asian, and 0.5% two or more races. 3.8% of residents are foreign-born.

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