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US City Data

Rio, WI

Population 1,068 · Wisconsin

Population
1,068
Median Income
$68,304
Median Home Value
$174,800
Median Rent
$789/mo

About Rio, WI

Rio is a small town located in Wisconsin with a population of 1,068 residents according to the latest US Census Bureau American Community Survey data. The median household income is $68,304 per year, which is 9% below the national median of $75,149. The median age of 40.4 years is close to the US median age of 38.9 years.

Housing Market Overview

The housing market in Rio features a median home value of $174,800, which is 29% below the national median of $244,900. This positions Rio in a moderately priced market relative to the rest of the country. Median monthly rent is $789, 32% below the national average of $1,163/month. Of the 473 total housing units, 66% are owner-occupied (303 units) and 34% are renter-occupied (154 units). The balanced mix of owners and renters indicates a diverse housing market.

Economy & Employment

The local economy in Rio shows an unemployment rate of 2.2%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 20.0%, above the national average of 12.4%. Workers in Rio have an average one-way commute time of 29.5 minutes.

Education & Demographics

20.2% of Rio residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The lower educational attainment rate may reflect the area's industry mix, with more employment in trades, manufacturing, or agricultural sectors. The community's demographic composition includes 2.6% White, 1.0% Hispanic or Latino, 0.0% Black or African American, and 0.5% Asian residents, with 1.0% of the population being foreign-born.

Cost of Living in Rio, WI

Compared to national averages, Rio has a median household income of $68,304 (9% below the national median of $75,149). Home values average $174,800, which is 29% below the national median. Monthly rent at $789 is 32% below the US average of $1,163. Within Wisconsin, Rio's income is 6% below the state average of $72,579, and home values are 15% below the state median of $205,802.

Income vs National
$68,304
National: $75,149
Wisconsin: $72,579
Home Value vs National
$174,800
National: $244,900
Wisconsin: $205,802
Rent vs National
$789
National: $1,163
Wisconsin: $911
Unemployment vs National
2.2%
National: 3.7%
Wisconsin: 4.2%

Why Live in Rio, WI?

Rio offers affordable housing with a median home value of $174,800, below the US average of $244,900, and rent that’s lower than the national average at $789/month, and a strong job market with an unemployment rate of just 2.2%.

Potential considerations include median household income ($68,304) that falls below the national average. However, Rio’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.

Rio has a population of 1,068 with a median age of 40.4 years. Compare Rio with other cities to see how it stacks up, or explore all cities in Wisconsin.

Similar Cities Near Rio

Cities in Wisconsin with a similar population size.

CityPopulationMedian IncomeHome Value
Hazel Green1,070$62,212$156,100Compare
Albany1,065$71,875$166,800Compare
Hustisford1,062$76,938$198,600Compare
Plainfield1,057$50,357$95,500Compare
Green Lake1,054$53,841$211,400Compare
Butte des Morts1,053$121,111$359,600Compare
Clear Lake1,050$73,214$172,100Compare
Dane1,039$110,769$334,800Compare

Demographics

40.4
Median Age
579
Male
489
Female
1%
Foreign Born

Racial & Ethnic Composition

White2.6Hispanic/Latino1Black0Asian0.5Two or More0.5

Economy & Education

2.2%
Unemployment Rate
20%
Poverty Rate
20.2%
Bachelor's Degree+
29.5 min
Avg Commute

Housing

473
Total Housing Units
303
Owner Occupied
154
Renter Occupied

Other Cities in Wisconsin

Lake WisconsinWisconsin DellsWisconsin RapidsAbbotsfordAbramsAdams

Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.

Compare Rio With Other Cities

Rio vs Lake WisconsinRio vs Wisconsin DellsRio vs Wisconsin RapidsRio vs Abbotsford

Frequently Asked Questions about Rio

What is the population of Rio, WI?

The population of Rio, WI is 1,068 according to the latest US Census Bureau American Community Survey estimates. This makes it a small town in Wisconsin.

What is the median household income in Rio?

The median household income in Rio, WI is $68,304 per year, which is 9% below the national median of $75,149.

What is the median home value in Rio?

The median home value in Rio, WI is $174,800, which is 29% below the national median of $244,900. The majority of housing units are owner-occupied.

What is the average rent in Rio?

The median monthly rent in Rio, WI is $789, which is 32% below the national average of $1,163/month.

What is the unemployment rate in Rio?

The unemployment rate in Rio, WI is 2.2%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.

Is Rio, WI a good place to live?

Rio offers a moderate cost of living, affordable housing, and a strong job market. With a population of 1,068 and a median age of 40.4, the city appeals to a broad range of residents.

How educated is Rio, WI?

20.2% of residents in Rio aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The educational profile reflects the area's industry mix and employment landscape.

What is the cost of living in Rio?

Key cost-of-living indicators for Rio, WI: median home value is $174,800 (29% below national), median rent is $789/month, and median household income is $68,304. The home-value-to-income ratio is 2.6x, indicating relatively affordable housing relative to local incomes.

What is the poverty rate in Rio?

The poverty rate in Rio, WI is 20.0%, compared to the national average of 12.4%. Residents and prospective movers should be aware of the economic challenges facing parts of this community.

How diverse is Rio, WI?

Rio's population is 2.6% White, 1.0% Hispanic or Latino, 0.0% Black or African American, 0.5% Asian, and 0.5% two or more races. 1.0% of residents are foreign-born.

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