Waterloo, WI
Population 3,542 · Wisconsin
About Waterloo, WI
Waterloo is a small community in Wisconsin with a population of 3,542 residents. The median household income is $78,103 per year, which is above the national average. The median age in Waterloo is 38.3 years.
Housing in Waterloo has a median home value of $219,100 and median monthly rent of $974. Of the 1,620 total housing units, the majority are owner-occupied, with 1,025 owner-occupied and 535 renter-occupied units.
The unemployment rate in Waterloo is 0.6% and the poverty rate is 16.1%. 23.9% of residents hold a bachelor's degree or higher. The average commute time is 28.7 minutes.
How Waterloo Ranks in Wisconsin
Cost of Living in Waterloo, WI
Compared to national averages, Waterloo has a median household income of $78,103 (4% above the national median of $75,149). Home values average $219,100, which is 11% below the national median. Monthly rent at $974 is 16% below the US average of $1,163. Within Wisconsin, Waterloo's income is 8% above the state average of $72,579, and home values are 6% above the state median of $205,802.
Why Live in Waterloo, WI?
Waterloo offers a strong local economy with a median household income of $78,103, well above the national average, and affordable housing with a median home value of $219,100, below the US average of $244,900, and rent that’s lower than the national average at $974/month. Additionally, the city features a strong job market with an unemployment rate of just 0.6%.
Waterloo has a population of 3,542 with a median age of 38.3 years. Compare Waterloo with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near Waterloo
Cities in Wisconsin with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Seymour | 3,532 | $80,787 | $167,500 | Compare |
| Lake Delton | 3,522 | $42,386 | $144,100 | Compare |
| Black River Falls | 3,514 | $57,712 | $152,300 | Compare |
| Sauk City | 3,500 | $82,813 | $269,500 | Compare |
| Merton | 3,495 | $168,661 | $539,900 | Compare |
| Combined Locks | 3,633 | $89,310 | $235,800 | Compare |
| Omro | 3,639 | $67,426 | $170,300 | Compare |
| Tomahawk | 3,416 | $60,905 | $168,200 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
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Frequently Asked Questions about Waterloo
What is the population of Waterloo, WI?
The population of Waterloo, WI is 3,542 according to the latest Census data.
What is the median household income in Waterloo?
The median household income in Waterloo, WI is $78,103 per year.
What is the median home value in Waterloo?
The median home value in Waterloo, WI is $219,100.
What is the average rent in Waterloo?
The median monthly rent in Waterloo, WI is $974.
What is the unemployment rate in Waterloo?
The unemployment rate in Waterloo, WI is 0.6%.