Bluffton, SC
Population 31,323 · South Carolina
About Bluffton, SC
Bluffton is a mid-sized city in South Carolina with a population of 31,323 residents. The median household income is $105,463 per year, which is above the national average. The median age in Bluffton is 41 years.
Housing in Bluffton has a median home value of $444,500 and median monthly rent of $2,187. Of the 12,335 total housing units, the majority are owner-occupied, with 9,245 owner-occupied and 2,055 renter-occupied units.
The unemployment rate in Bluffton is 2.3% and the poverty rate is 4.8%. 47.9% of residents hold a bachelor's degree or higher. The average commute time is 26.1 minutes.
How Bluffton Ranks in South Carolina
Cost of Living in Bluffton, SC
Compared to national averages, Bluffton has a median household income of $105,463 (40% above the national median of $75,149). Home values average $444,500, which is 82% above the national median. Monthly rent at $2,187 is 88% above the US average of $1,163. Within South Carolina, Bluffton's income is 80% above the state average of $58,738, and home values are 120% above the state median of $202,187.
Why Live in Bluffton, SC?
Bluffton offers a strong local economy with a median household income of $105,463, well above the national average, and a strong job market with an unemployment rate of just 2.3%, and a well-educated community where 47.9% of residents hold a bachelor’s degree or higher. Additionally, the city features a low poverty rate of 4.8%, better than the national average.
Potential considerations include a competitive housing market where the typical home costs $444,500. However, Bluffton’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Bluffton has a population of 31,323 with a median age of 41 years. Compare Bluffton with other cities to see how it stacks up, or explore all cities in South Carolina.
Similar Cities Near Bluffton
Cities in South Carolina with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Aiken | 32,334 | $69,837 | $261,800 | Compare |
| Anderson | 29,563 | $44,321 | $199,600 | Compare |
| Fort Mill | 28,281 | $127,537 | $457,000 | Compare |
| Carolina Forest | 26,373 | $70,647 | $298,700 | Compare |
| Conway | 26,082 | $54,841 | $236,300 | Compare |
| Mauldin | 25,985 | $81,027 | $242,100 | Compare |
| Myrtle Beach | 37,214 | $53,679 | $347,700 | Compare |
| Simpsonville | 25,125 | $79,233 | $267,500 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in South Carolina
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
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Frequently Asked Questions about Bluffton
What is the population of Bluffton, SC?
The population of Bluffton, SC is 31,323 according to the latest Census data.
What is the median household income in Bluffton?
The median household income in Bluffton, SC is $105,463 per year.
What is the median home value in Bluffton?
The median home value in Bluffton, SC is $444,500.
What is the average rent in Bluffton?
The median monthly rent in Bluffton, SC is $2,187.
What is the unemployment rate in Bluffton?
The unemployment rate in Bluffton, SC is 2.3%.