Ashwaubenon, WI
Population 16,931 · Wisconsin
About Ashwaubenon, WI
Ashwaubenon is a mid-sized city located in Wisconsin with a population of 16,931 residents according to the latest US Census Bureau American Community Survey data. The median household income is $71,180 per year, which is 5% below the national median of $75,149. The median age of 42.5 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.
Housing Market Overview
The housing market in Ashwaubenon features a median home value of $245,100, which is 0% above the national median of $244,900. This positions Ashwaubenon in a moderately priced market relative to the rest of the country. Median monthly rent is $945, 19% below the national average of $1,163/month. Of the 8,383 total housing units, 58% are owner-occupied (4,721 units) and 42% are renter-occupied (3,399 units). The balanced mix of owners and renters indicates a diverse housing market.
Economy & Employment
The local economy in Ashwaubenon shows an unemployment rate of 3.1%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 12.5%, above the national average of 12.4%. Workers in Ashwaubenon have an average one-way commute time of 15.5 minutes, one of the shorter commutes in the region.
Education & Demographics
38.1% of Ashwaubenon residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 1.2% White, 2.4% Hispanic or Latino, 1.7% Black or African American, and 1.3% Asian residents, with 5.9% of the population being foreign-born.
How Ashwaubenon Ranks in Wisconsin
Cost of Living in Ashwaubenon, WI
Compared to national averages, Ashwaubenon has a median household income of $71,180 (5% below the national median of $75,149). Home values average $245,100, which is 0% above the national median. Monthly rent at $945 is 19% below the US average of $1,163. Within Wisconsin, Ashwaubenon's income is 2% below the state average of $72,579, and home values are 19% above the state median of $205,802.
Why Live in Ashwaubenon, WI?
Ashwaubenon offers rent that’s lower than the national average at $945/month, and a strong job market with an unemployment rate of just 3.1%, and a well-educated community where 38.1% of residents hold a bachelor’s degree or higher. Additionally, the city features short commute times averaging just 15.5 minutes.
Potential considerations include median household income ($71,180) that falls below the national average. However, Ashwaubenon’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Ashwaubenon has a population of 16,931 with a median age of 42.5 years. Compare Ashwaubenon with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near Ashwaubenon
Cities in Wisconsin with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Beaver Dam | 16,629 | $68,757 | $189,800 | Compare |
| Kaukauna | 17,237 | $78,353 | $198,800 | Compare |
| Menomonie | 16,548 | $54,587 | $203,800 | Compare |
| River Falls | 16,349 | $78,078 | $299,800 | Compare |
| Bellevue | 16,255 | $80,750 | $267,700 | Compare |
| Cudahy | 17,964 | $66,717 | $201,000 | Compare |
| Weston | 15,784 | $75,565 | $215,900 | Compare |
| Hartford | 15,761 | $74,252 | $261,300 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare Ashwaubenon With Other Cities
Frequently Asked Questions about Ashwaubenon
What is the population of Ashwaubenon, WI?
The population of Ashwaubenon, WI is 16,931 according to the latest US Census Bureau American Community Survey estimates. This makes it a mid-sized city in Wisconsin.
What is the median household income in Ashwaubenon?
The median household income in Ashwaubenon, WI is $71,180 per year, which is 5% below the national median of $75,149.
What is the median home value in Ashwaubenon?
The median home value in Ashwaubenon, WI is $245,100, which is 0% above the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Ashwaubenon?
The median monthly rent in Ashwaubenon, WI is $945, which is 19% below the national average of $1,163/month.
What is the unemployment rate in Ashwaubenon?
The unemployment rate in Ashwaubenon, WI is 3.1%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.
Is Ashwaubenon, WI a good place to live?
Ashwaubenon offers a moderate cost of living, a competitive housing market, and a strong job market. With a population of 16,931 and a median age of 42.5, the city appeals to a broad range of residents.
How educated is Ashwaubenon, WI?
38.1% of residents in Ashwaubenon aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.
What is the cost of living in Ashwaubenon?
Key cost-of-living indicators for Ashwaubenon, WI: median home value is $245,100 (0% above national), median rent is $945/month, and median household income is $71,180. The home-value-to-income ratio is 3.4x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in Ashwaubenon?
The poverty rate in Ashwaubenon, WI is 12.5%, compared to the national average of 12.4%. Residents and prospective movers should be aware of the economic challenges facing parts of this community.
How diverse is Ashwaubenon, WI?
Ashwaubenon's population is 1.2% White, 2.4% Hispanic or Latino, 1.7% Black or African American, 1.3% Asian, and 1.0% two or more races. 5.9% of residents are foreign-born.