Brown Deer, WI
Population 12,615 · Wisconsin
About Brown Deer, WI
Brown Deer is a mid-sized city located in Wisconsin with a population of 12,615 residents according to the latest US Census Bureau American Community Survey data. The median household income is $91,567 per year, which is 22% above the national median of $75,149. The median age of 40.1 years is close to the US median age of 38.9 years.
Housing Market Overview
The housing market in Brown Deer features a median home value of $221,100, which is 10% below the national median of $244,900. This positions Brown Deer in a moderately priced market relative to the rest of the country. Median monthly rent is $1,132, 3% below the national average of $1,163/month. Of the 6,187 total housing units, 65% are owner-occupied (3,701 units) and 35% are renter-occupied (2,011 units). The balanced mix of owners and renters indicates a diverse housing market.
Economy & Employment
The local economy in Brown Deer shows an unemployment rate of 4.5%, which is near the national rate of 3.7%. The poverty rate stands at 8.4%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in Brown Deer have an average one-way commute time of 21.6 minutes.
Education & Demographics
40.9% of Brown Deer residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 1.5% White, 0.3% Hispanic or Latino, 2.3% Black or African American, and 2.0% Asian residents, with 7.5% of the population being foreign-born.
Cost of Living in Brown Deer, WI
Compared to national averages, Brown Deer has a median household income of $91,567 (22% above the national median of $75,149). Home values average $221,100, which is 10% below the national median. Monthly rent at $1,132 is 3% below the US average of $1,163. Within Wisconsin, Brown Deer's income is 26% above the state average of $72,579, and home values are 7% above the state median of $205,802.
Why Live in Brown Deer, WI?
Brown Deer offers a strong local economy with a median household income of $91,567, well above the national average, and affordable housing with a median home value of $221,100, below the US average of $244,900, and rent that’s lower than the national average at $1,132/month. Additionally, the city features a well-educated community where 40.9% of residents hold a bachelor’s degree or higher, and a low poverty rate of 8.4%, better than the national average, and short commute times averaging just 21.6 minutes.
Brown Deer has a population of 12,615 with a median age of 40.1 years. Compare Brown Deer with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near Brown Deer
Cities in Wisconsin with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Port Washington | 12,569 | $81,582 | $276,000 | Compare |
| Baraboo | 12,506 | $73,515 | $201,800 | Compare |
| Fort Atkinson | 12,490 | $75,350 | $198,600 | Compare |
| Greenville | 12,911 | $110,103 | $337,100 | Compare |
| Cedarburg | 12,317 | $82,110 | $386,400 | Compare |
| Grafton | 12,274 | $88,634 | $301,300 | Compare |
| Suamico | 13,003 | $113,614 | $341,100 | Compare |
| Stoughton | 13,063 | $78,517 | $283,900 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare Brown Deer With Other Cities
Frequently Asked Questions about Brown Deer
What is the population of Brown Deer, WI?
The population of Brown Deer, WI is 12,615 according to the latest US Census Bureau American Community Survey estimates. This makes it a mid-sized city in Wisconsin.
What is the median household income in Brown Deer?
The median household income in Brown Deer, WI is $91,567 per year, which is 22% above the national median of $75,149.
What is the median home value in Brown Deer?
The median home value in Brown Deer, WI is $221,100, which is 10% below the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Brown Deer?
The median monthly rent in Brown Deer, WI is $1,132, which is 3% below the national average of $1,163/month.
What is the unemployment rate in Brown Deer?
The unemployment rate in Brown Deer, WI is 4.5%, compared to the national average of 3.7%. Job seekers may want to research the dominant industries in the area.
Is Brown Deer, WI a good place to live?
Brown Deer offers above-average incomes, affordable housing, and growing employment opportunities. With a population of 12,615 and a median age of 40.1, the city appeals to a broad range of residents.
How educated is Brown Deer, WI?
40.9% of residents in Brown Deer aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This above-average educational attainment often reflects a knowledge-based local economy.
What is the cost of living in Brown Deer?
Key cost-of-living indicators for Brown Deer, WI: median home value is $221,100 (10% below national), median rent is $1,132/month, and median household income is $91,567. The home-value-to-income ratio is 2.4x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in Brown Deer?
The poverty rate in Brown Deer, WI is 8.4%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.
How diverse is Brown Deer, WI?
Brown Deer's population is 1.5% White, 0.3% Hispanic or Latino, 2.3% Black or African American, 2.0% Asian, and 32.6% two or more races. 7.5% of residents are foreign-born.