New Holstein, WI
Population 3,104 · Wisconsin
About New Holstein, WI
New Holstein is a small town located in Wisconsin with a population of 3,104 residents according to the latest US Census Bureau American Community Survey data. The median household income is $61,086 per year, which is 19% below the national median of $75,149. The median age of 45.7 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.
Housing Market Overview
The housing market in New Holstein features a median home value of $165,900, which is 32% below the national median of $244,900. This positions New Holstein in a moderately priced market relative to the rest of the country. Median monthly rent is $736, 37% below the national average of $1,163/month. Of the 1,524 total housing units, 71% are owner-occupied (1,004 units) and 29% are renter-occupied (407 units). The high homeownership rate suggests a stable, established residential community.
Economy & Employment
The local economy in New Holstein shows an unemployment rate of 0.7%, which is lower than the national rate of 3.7%, indicating a relatively strong job market. The poverty rate stands at 5.5%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in New Holstein have an average one-way commute time of 31 minutes.
Education & Demographics
30.6% of New Holstein residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 5.6% White, 0.3% Hispanic or Latino, 0.0% Black or African American, and 0.0% Asian residents, with 1.4% of the population being foreign-born.
How New Holstein Ranks in Wisconsin
Cost of Living in New Holstein, WI
Compared to national averages, New Holstein has a median household income of $61,086 (19% below the national median of $75,149). Home values average $165,900, which is 32% below the national median. Monthly rent at $736 is 37% below the US average of $1,163. Within Wisconsin, New Holstein's income is 16% below the state average of $72,579, and home values are 19% below the state median of $205,802.
Why Live in New Holstein, WI?
New Holstein offers affordable housing with a median home value of $165,900, below the US average of $244,900, and rent that’s lower than the national average at $736/month, and a strong job market with an unemployment rate of just 0.7%. Additionally, the city features a low poverty rate of 5.5%, better than the national average.
Potential considerations include median household income ($61,086) that falls below the national average. However, New Holstein’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
New Holstein has a population of 3,104 with a median age of 45.7 years. Compare New Holstein with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near New Holstein
Cities in Wisconsin with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Lake Wissota | 3,103 | $101,445 | $318,300 | Compare |
| Somerset | 3,084 | $76,176 | $271,200 | Compare |
| Oostburg | 3,077 | $87,276 | $230,400 | Compare |
| Ladysmith | 3,152 | $40,104 | $88,800 | Compare |
| Hortonville | 3,180 | $90,446 | $231,700 | Compare |
| Brodhead | 3,205 | $49,531 | $167,600 | Compare |
| Lodi | 3,206 | $109,821 | $286,500 | Compare |
| Algoma | 3,219 | $62,269 | $143,000 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare New Holstein With Other Cities
Frequently Asked Questions about New Holstein
What is the population of New Holstein, WI?
The population of New Holstein, WI is 3,104 according to the latest US Census Bureau American Community Survey estimates. This makes it a small town in Wisconsin.
What is the median household income in New Holstein?
The median household income in New Holstein, WI is $61,086 per year, which is 19% below the national median of $75,149.
What is the median home value in New Holstein?
The median home value in New Holstein, WI is $165,900, which is 32% below the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in New Holstein?
The median monthly rent in New Holstein, WI is $736, which is 37% below the national average of $1,163/month.
What is the unemployment rate in New Holstein?
The unemployment rate in New Holstein, WI is 0.7%, compared to the national average of 3.7%. This lower-than-average rate suggests a relatively healthy local job market.
Is New Holstein, WI a good place to live?
New Holstein offers a moderate cost of living, affordable housing, and a strong job market. With a population of 3,104 and a median age of 45.7, the city appeals to established professionals and retirees.
How educated is New Holstein, WI?
30.6% of residents in New Holstein aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The educational profile reflects the area's industry mix and employment landscape.
What is the cost of living in New Holstein?
Key cost-of-living indicators for New Holstein, WI: median home value is $165,900 (32% below national), median rent is $736/month, and median household income is $61,086. The home-value-to-income ratio is 2.7x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in New Holstein?
The poverty rate in New Holstein, WI is 5.5%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.
How diverse is New Holstein, WI?
New Holstein's population is 5.6% White, 0.3% Hispanic or Latino, 0.0% Black or African American, 0.0% Asian, and 0.0% two or more races. 1.4% of residents are foreign-born.