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US City Data

Rochester, WI

Population 3,780 · Wisconsin

Population
3,780
Median Income
$104,429
Median Home Value
$340,900
Median Rent
$920/mo

About Rochester, WI

Rochester is a small community in Wisconsin with a population of 3,780 residents. The median household income is $104,429 per year, which is above the national average. The median age in Rochester is 51.1 years.

Housing in Rochester has a median home value of $340,900 and median monthly rent of $920. Of the 1,766 total housing units, the majority are owner-occupied, with 1,270 owner-occupied and 340 renter-occupied units.

The unemployment rate in Rochester is 1.5% and the poverty rate is 1.6%. 32.9% of residents hold a bachelor's degree or higher. The average commute time is 25.5 minutes.

Cost of Living in Rochester, WI

Compared to national averages, Rochester has a median household income of $104,429 (39% above the national median of $75,149). Home values average $340,900, which is 39% above the national median. Monthly rent at $920 is 21% below the US average of $1,163. Within Wisconsin, Rochester's income is 44% above the state average of $72,579, and home values are 66% above the state median of $205,802.

Income vs National
$104,429
National: $75,149
Wisconsin: $72,579
Home Value vs National
$340,900
National: $244,900
Wisconsin: $205,802
Rent vs National
$920
National: $1,163
Wisconsin: $911
Unemployment vs National
1.5%
National: 3.7%
Wisconsin: 4.2%

Why Live in Rochester, WI?

Rochester offers a strong local economy with a median household income of $104,429, well above the national average, and rent that’s lower than the national average at $920/month, and a strong job market with an unemployment rate of just 1.5%. Additionally, the city features a low poverty rate of 1.6%, better than the national average.

Rochester has a population of 3,780 with a median age of 51.1 years. Compare Rochester with other cities to see how it stacks up, or explore all cities in Wisconsin.

Similar Cities Near Rochester

Cities in Wisconsin with a similar population size.

CityPopulationMedian IncomeHome Value
Stanley3,774$47,857$153,200Compare
Horicon3,797$49,556$162,400Compare
Marshall3,806$84,462$233,000Compare
Arcadia3,720$65,275$156,400Compare
North Hudson3,848$114,539$372,900Compare
Bloomer3,691$55,595$194,000Compare
Barron3,689$49,715$119,500Compare
Pulaski3,892$66,399$228,700Compare

Demographics

51.1
Median Age
1,989
Male
1,791
Female
0%
Foreign Born

Racial & Ethnic Composition

White1.8Hispanic/Latino0.6Black0Asian0Two or More0.3

Economy & Education

1.5%
Unemployment Rate
1.6%
Poverty Rate
32.9%
Bachelor's Degree+
25.5 min
Avg Commute

Housing

1,766
Total Housing Units
1,270
Owner Occupied
340
Renter Occupied

Other Cities in Wisconsin

Lake WisconsinWisconsin DellsWisconsin RapidsAbbotsfordAbramsAdams

Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.

Compare Rochester With Other Cities

Rochester vs Lake WisconsinRochester vs Wisconsin DellsRochester vs Wisconsin RapidsRochester vs Abbotsford

Frequently Asked Questions about Rochester

What is the population of Rochester, WI?

The population of Rochester, WI is 3,780 according to the latest Census data.

What is the median household income in Rochester?

The median household income in Rochester, WI is $104,429 per year.

What is the median home value in Rochester?

The median home value in Rochester, WI is $340,900.

What is the average rent in Rochester?

The median monthly rent in Rochester, WI is $920.

What is the unemployment rate in Rochester?

The unemployment rate in Rochester, WI is 1.5%.

Explore More

Cost of Living in WisconsinMost Populated Cities in WisconsinCheapest Cities in WisconsinHighest Income Cities in WisconsinLowest Rent in WisconsinBest Cities for FamiliesBest Cities for Young ProfessionalsBest Cities for RetireesGuide: Cost Of LivingGuide: Moving GuideRochester vs AbbotsfordRochester vs AbramsRochester vs Adams