Viroqua, WI
Population 4,469 · Wisconsin
About Viroqua, WI
Viroqua is a small town located in Wisconsin with a population of 4,469 residents according to the latest US Census Bureau American Community Survey data. The median household income is $66,039 per year, which is 12% below the national median of $75,149. The median age of 45.6 years is notably older the US median age of 38.9 years, suggesting a more established community with a higher proportion of long-term residents.
Housing Market Overview
The housing market in Viroqua features a median home value of $207,200, which is 15% below the national median of $244,900. This positions Viroqua in a moderately priced market relative to the rest of the country. Median monthly rent is $840, 28% below the national average of $1,163/month. Of the 2,193 total housing units, 67% are owner-occupied (1,343 units) and 33% are renter-occupied (660 units). The high homeownership rate suggests a stable, established residential community.
Economy & Employment
The local economy in Viroqua shows an unemployment rate of 4.0%, which is near the national rate of 3.7%. The poverty rate stands at 9.6%, below the national average of 12.4%, reflecting generally favorable economic conditions. Workers in Viroqua have an average one-way commute time of 18.5 minutes, one of the shorter commutes in the region.
Education & Demographics
31.8% of Viroqua residents aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. This is in line with national trends in educational attainment. The community's demographic composition includes 1.0% White, 1.1% Hispanic or Latino, 0.0% Black or African American, and 0.1% Asian residents, with 0.0% of the population being foreign-born.
Cost of Living in Viroqua, WI
Compared to national averages, Viroqua has a median household income of $66,039 (12% below the national median of $75,149). Home values average $207,200, which is 15% below the national median. Monthly rent at $840 is 28% below the US average of $1,163. Within Wisconsin, Viroqua's income is 9% below the state average of $72,579, and home values are 1% above the state median of $205,802.
Why Live in Viroqua, WI?
Viroqua offers affordable housing with a median home value of $207,200, below the US average of $244,900, and rent that’s lower than the national average at $840/month, and a low poverty rate of 9.6%, better than the national average. Additionally, the city features short commute times averaging just 18.5 minutes.
Potential considerations include median household income ($66,039) that falls below the national average. However, Viroqua’s smaller community size offers a quieter lifestyle and tight-knit neighborhoods.
Viroqua has a population of 4,469 with a median age of 45.6 years. Compare Viroqua with other cities to see how it stacks up, or explore all cities in Wisconsin.
Similar Cities Near Viroqua
Cities in Wisconsin with a similar population size.
| City | Population | Median Income | Home Value | |
|---|---|---|---|---|
| Mosinee | 4,492 | $71,314 | $150,000 | Compare |
| Bayside | 4,398 | $144,500 | $419,400 | Compare |
| Clintonville | 4,553 | $55,960 | $111,900 | Compare |
| Prairie du Sac | 4,385 | $92,672 | $319,200 | Compare |
| Prescott | 4,376 | $82,730 | $282,100 | Compare |
| Kewaskum | 4,367 | $103,472 | $286,800 | Compare |
| Medford | 4,331 | $53,173 | $175,300 | Compare |
| Oconto | 4,623 | $62,704 | $133,900 | Compare |
Demographics
Racial & Ethnic Composition
Economy & Education
Housing
Other Cities in Wisconsin
Data source: US Census Bureau ACS 5-Year Estimates. Last updated: 2026-04-05.
Compare Viroqua With Other Cities
Frequently Asked Questions about Viroqua
What is the population of Viroqua, WI?
The population of Viroqua, WI is 4,469 according to the latest US Census Bureau American Community Survey estimates. This makes it a small town in Wisconsin.
What is the median household income in Viroqua?
The median household income in Viroqua, WI is $66,039 per year, which is 12% below the national median of $75,149.
What is the median home value in Viroqua?
The median home value in Viroqua, WI is $207,200, which is 15% below the national median of $244,900. The majority of housing units are owner-occupied.
What is the average rent in Viroqua?
The median monthly rent in Viroqua, WI is $840, which is 28% below the national average of $1,163/month.
What is the unemployment rate in Viroqua?
The unemployment rate in Viroqua, WI is 4.0%, compared to the national average of 3.7%. Job seekers may want to research the dominant industries in the area.
Is Viroqua, WI a good place to live?
Viroqua offers a moderate cost of living, affordable housing, and growing employment opportunities. With a population of 4,469 and a median age of 45.6, the city appeals to established professionals and retirees.
How educated is Viroqua, WI?
31.8% of residents in Viroqua aged 25 and older hold a bachelor's degree or higher, compared to the national average of 33.7%. The educational profile reflects the area's industry mix and employment landscape.
What is the cost of living in Viroqua?
Key cost-of-living indicators for Viroqua, WI: median home value is $207,200 (15% below national), median rent is $840/month, and median household income is $66,039. The home-value-to-income ratio is 3.1x, indicating relatively affordable housing relative to local incomes.
What is the poverty rate in Viroqua?
The poverty rate in Viroqua, WI is 9.6%, compared to the national average of 12.4%. This below-average poverty rate reflects generally favorable economic conditions in the community.
How diverse is Viroqua, WI?
Viroqua's population is 1.0% White, 1.1% Hispanic or Latino, 0.0% Black or African American, 0.1% Asian, and 0.6% two or more races. 0.0% of residents are foreign-born.